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FOTO Rehab Outcomes Blog

Michelle Collie, Marketing and PR Committee Chair for APTA's Private Practice Section, to Keynote at Clinical Outcomes Summit 2019

We are living in exciting times. Rehabilitation providers are more and more frequently mentioned as the alternative to surgery, injections and opioids. Consumers are more aware of rehabilitation as an option for their pain experiences. FOTO is thrilled to welcome Michelle Collie, PT, MS, DPT, OCS, CEO, Performance Physical Therapy to the main stage.

You have data and data isn't the same as storytelling. Data can be boring. Data may not resonate with everyone in your target audience. So, how can you market while taking into account your outcomes data? Michelle will be on the stage to share her expertise. You'll walk away with a repeatable format for marketing your outcomes. 

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Fly into Knoxville, Tennessee for the Clinical Outcomes Summit! Take advantage of the current discount. The General Summit Early Bird Rate is $225 until June 28th. CEUs available. 

Enjoy a few Southern fall days from October 23rd through the 25th. This is not just for FOTO clients, this program is designed for every clinician and leader who believes that the power of outcomes management will drive change for patients, clinicians, practices, and payers.  Check out the video below. Get the vibe from last year's Summit and hear thoughts from attendees.

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 Although the summit is packed with learning opportunities from a variety of speakers, the summit is also designed to be memorable. Because this summit is laser focused on managing clinical outcomes, participants will meet and interact with others who have similar needs, struggles and passion. Southern hospitality is at its finest as you enjoy mingling during the welcome reception, a group luncheon and a picnic lunch. There is also talk of an evening "fun run."

Until next time,

~Selena

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